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Dealerships always look for ways to expand their services and profit margins while keeping customers happy. With the advent of the internet, it’s easier than ever for customers to find competitors willing to offer better deals. Therefore, it makes sense for dealerships to offer unique services to retain customers and draw in new business. Partnering with Colors On Parade can do just that. Here, we’ll explore how Colors On Parade’s mobile scratch and dent repair services can benefit your dealership.
1. You can offer vehicle reconditioning services right through your service drive
With Colors On Parade, dealerships can offer vehicle reconditioning services right through their service drive. This convenience alone can win over potential customers as they are more likely to choose a dealership that can offer alternative services without making them go elsewhere.
2. Create opportunity for repeat visits from clients to your dealership for vehicle reconditioning services
Partnering with Colors On Parade creates an opportunity for repeat visits from clients to the dealership for vehicle reconditioning services. When technicians fix a scratch or dent in a vehicle, it leaves a positive impression that can turn into repeat business. Plus, the dealership can create a customer database to book appointments with designated repair technicians, develop creative offers or promotions for additional repairs and thereby keep them coming back for more. Studies show that having a vehicle serviced at a dealership on a regular basis makes them more likely to buy their next vehicle from that dealership.
3. Quick access to appearance repair services for the dealership’s newly acquired pre-owned vehicles
When newly acquired pre-owned cars come in with minor or major dents and scratches, dealerships need quick access to repair technicians to ensure these vehicles look as they should. Colors On Parade’s mobile repair services provide a quick turnaround time for appearance repairs, so your dealership’s new additions can be showcased immediately to potential buyers.
4. Offer customers additional service options through vehicle protection plans that bring additional income into the dealership
Partnering with Colors On Parade also offers customers additional service options through vehicle protection plans that bring additional income into the dealership. Customers might not always use the protection plans, but knowing they have it allows them to feel more satisfied with their purchase. Therefore, a dealership can offer these plans to customers with a minimal but profitable investment.
Partnering with Colors On Parade makes sense for any dealership looking to retain customers, draw in new business and boost profitability. With mobile scratch and dent repair services available right through your service drive, Colors On Parade’s partnership can bring innovation and a competitive advantage to your dealership. Connect with your local Colors On Parade team today to explore the possibilities!